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	<title>GreenerWorking.com &#187; smart grid</title>
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	<link>http://greenerworking.com</link>
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		<title>Who says there&#8217;s no profit in green?</title>
		<link>http://greenerworking.com/who-says-theres-no-profit-in-green</link>
		<comments>http://greenerworking.com/who-says-theres-no-profit-in-green#comments</comments>
		<pubDate>Wed, 11 Nov 2009 11:00:24 +0000</pubDate>
		<dc:creator>Tom Guay</dc:creator>
				<category><![CDATA[Latest News & Views]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Al Gore]]></category>
		<category><![CDATA[Silver Spring Networks]]></category>
		<category><![CDATA[smart grid]]></category>

		<guid isPermaLink="false">http://greenerworking.com/?p=6136</guid>
		<description><![CDATA[There&#8217;s no need to jump on the green bandwagon just because you think it&#8217;s a nice thing to do. There&#8217;s real money to be made. Just ask Mr. Global Warming himself, Al Gore. The former vice president has of course long been promoting a pro-environment agenda. But he&#8217;s also making big money in the process. [...]]]></description>
			<content:encoded><![CDATA[<p>There&#8217;s no need to jump on the green bandwagon just because you think it&#8217;s a nice thing to do. There&#8217;s real money to be made. Just ask Mr. Global Warming himself, Al Gore. <span id="more-6136"></span></p>
<p>The former vice president has of course long been promoting a pro-environment agenda. But he&#8217;s also making big money in the process. One of his investments, <a href="http://silverspringnetworks.com/" target="_blank">Silver Spring Networks</a>, just received $560 million in Department of Energy grants to develop <a title="definition" href="http://en.wikipedia.org/wiki/Smart_grid" target="_blank">smart grid technology</a>.</p>
<p>Sure it might have been helpful that the former vice president was an SSN investor, but Gore&#8217;s not shy about his 30-year record on promoting eco-friendly ideas.</p>
<p>As revealed in the <a title="Al Gore story" href="http://dealbook.blogs.nytimes.com/2009/11/03/gores-dual-role-in-spotlight-advocate-and-investor/" target="_blank"><em>New York Times</em></a>, Gore has been investing in many things green. He&#8217;s reinvested the millions he gets from speaking fees into green companies and could be heading for the land of billionaires.</p>
<p>Mentioning Gore&#8217;s name to those who think global warming is a hoax typically producers loud howls of derision.</p>
<p>But Gore dismisses his critics. He&#8217;s proud of his business acumen. He&#8217;s picked a winner in green technology, has invested heavily in what he believes in and is making money, lots of money. He told the <em>NYTimes</em> that in addition to the SSN <a title="definition" href="http://en.wikipedia.org/wiki/Smart_grid" target="_blank">smart grid</a> investment, he&#8217;s also investing tens of millions in:</p>
<ul>
<li> carbon trading markets</li>
<li>solar cell technology</li>
<li>waterless urinals</li>
<li>biotechnology ventures</li>
<li>Apple, and</li>
<li>Google.</li>
</ul>
<p>Gore donated the profits from his Academy Award winning movie, <em>An Inconvenient Truth</em>, to his <a title="home page" href="http://www.climateprotect.org/" target="_blank">Alliance for Climate Protection</a> and the <a title="home page" href="http://www.theclimateproject.org/" target="_blank">Climate Project</a>.</p>
<p>Gore&#8217;s back in the news because he&#8217;s just released a book, <em>Our Choice</em>, which is printed on 100% recycled paper. Again, all profits go to his nonprofit organizations.</p>
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